Marianne Le Vavasseur (Deezer France), Pascal Girodias (Radio France Publicité), Yvan Delegue (Orange) and Béatrice Leroux-Barraux (NRJ Global) spoke about the contribution of podcasts and voice assistants and expressed their point of view on audio advertising creation.What can be said about digital audio advertising today?Music publishers often point to a lack of creativity in advertising campaigns, […]

Interview with Marianne le Vavasseur, VP of Ad Sales Deezer Brand SolutionsAudio streaming platforms are growing in popularity and brands want to invest in and be present on this new medium. To find out more, médiaCom’ caught up with the Deezer’s VP of Ad Sales, Marianne Le Vavasseur.MEDIACOM’ : Why would brands choose to advertise on […]