Success Stories

McDonald's celebrates the 100th anniversary of Coca-Cola through music

Every summer, McDonald's puts Coca-Cola glasses in the spotlight.

To commemorate Coca-Cola's 100th anniversary, McDonald's called on Deezer to create 10 playlists illustrating each decade since Coca-Cola's founding in 1920.

A multi-device media plan was organized to promote this campaign.

}16/08/2019
France
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