Mylan sets its wart treatment to music in the musical comedy genre. It was a no-brainer that the brand would choose to partner with Deezer for this campaign by creating an InApp. A 100 % Mylan integrated campaign in which users could see the advertisement presenting the product, a playlist and a music quiz inspired by the greatest musicals. The music quiz offered the possibility of winning tickets to various shows and musicals.
} 25/06/2018 – 03/09/2018